Privacy policy and Secure shopping

How Do We Collect Information?

We may collect personal information from you, including your name, address, gender, contact details, telephone and fax number, and email address, when you provide us with information when you subscribe to our mailing list, fill out a warranty form or registration form, participate in a promotion or survey, request information, visit our site or contact us in person, on-line, over the telephone or via email.

How Do We Use Information?

In most cases we collect and record your information so that we can supply you with goods and services that you require. If the information we request from you is not supplied to us, we may not be able to provide the goods or services you require.

We may also use your personal information to:

• Unless you have opted out, inform you of goods, services, offers, promotions and special events we consider will be of interest to you;
• administer and manage the services we provide;
• compile a consumer profile about you to serve you better;
• gain a better understanding of what your requirements are in order for us to provide better and more personalised information suited to your needs;
• research and develop our services; or
• for research purposes to identify better opportunities or improvements for our products.

Do We Disclose Information To Third Parties?

We may be required to disclose your personal information to third parties to provide the product(s) you requested. For example, in purchasing products, we may need to disclose personal information (including financial information) to third parties in order to process your credit card payment. This disclosure, however, will only be made to fulfil the purpose for which you disclosed your personal information. We will only disclose your personal information to those third party service providers on a confidential basis so that the service provider can effectively provide those services. Except in these circumstances, we will not disclose your personal information for any other purpose unless you have authorised us to do so.

We may also disclose your personal information to third parties in the following circumstances:

• to meet the purpose for which it was submitted;
• if we have your consent to share the information;
• if we are required or authorised by law to disclose the information;
• to organisations that have been retained by Dyson to assist in providing services to you, including delivery, maintenance, servicing and repair, promotional handling houses, market research, marketing and /or telemarketing;
• to our professional advisers including lawyers and auditors; or
• organizations that form partnerships with us.

Access, Accuracy and Security

We will take reasonable steps to ensure that the personal information we collect is accurate, complete and up-to-date.

You can access and request correction of any personal information concerning you at any time. You may also request that we delete your personal information at any time. Any such requests should be made directly by emailing us at www.dyson.co.nz.

We will take reasonable steps to protect and personal information from misuse, loss and unauthorised access, modification or disclosure.

Transborder data flow

Your personal data is transferred to and held in our Atlanta and Maryland-based databases in the United States. That data is held and remains subject to principles of fair handling which are substantially similar to New Zealand’s National Privacy Principles and which comply with the OECD Guidelines on the Protection of Privacy and Transborder Flows of Personal Data.

Sensitive Information

We will not collect use or disclose sensitive information (such as information about racial or ethnic origins or political or religious beliefs) except with your specific consent or in the circumstances permitted in the New Zealand Privacy legislation.

Childrens' Information

We have no intention of collecting any personal information from individuals under thirteen years of age. If a child has provided us with personal information, a parent or guardian of that child may contact us at the email address listed below if they would like this information deleted from our records.

Clickstream Data

Each time you visit the Dyson web-site ("Site") our server collects some anonymous information, known as click-stream data, including the type of browser and system you are using; the address of the site you have come from and move to after your visit; the date and time of your visit; and your server's IP address. We may collect this information for statistical purposes to find out how the Site is used and navigated, including the number of hits, the frequency and duration of visits, most popular session times. We may use this information to evaluate and improve our web site performance.

Cookies

A Cookie is a piece of information that our web server may send to your machine when you visit our Site. The Cookie is stored on your machine, but does not identify you or give us any information about your computer.

A Cookie helps us to recognise you when you re-visit our Site and to co-ordinate your access to different pages on the Site. With most Internet Browsers, you can erase Cookies from your computer hard drive, block all Cookies, or receive a warning before a Cookie is stored. If you want to do this, refer to your Browser instructions or help screen to learn more.

Links to other sites

Our Site may provide links to other sites. If you use these links, you will leave our Site and we are not responsible for any of these sites, their content or their usage of your personal information. We advise that you check the privacy policies on those sites.

Acceptance of and changes to this Privacy Policy

We may change this Privacy Policy from time to time. When a variation occurs, we will take reasonable steps to publish the Privacy Policy as so varied on our Site. You accept that by doing this, we have provided you with sufficient notice of variation. Continued use of this Site by you is acceptance of the changed Privacy Policy and any information collected following will be subject to that changed Privacy Policy.

This Privacy Policy is governed by the laws in force in New Zealand and you and Dyson irrevocably submit to the non-exclusive jurisdiction of the courts of New Zealand.

Contact us

Please contact us on www.dyson.co.nz if you wish to discuss any privacy issues, or if you do not wish to receive any future communications from us.